COVID-19 threw retail into chaos with months of shuttered and limited-access stores. Speculations about what would happen next forced brands to reevaluate how they could remain relevant in the retail channel with limited ability to train store employees. During that time, our client Logitech, a global consumer electronics brand, used SellPro to deploy a virtual field force. Despite being barred from visiting stores, Logitech successfully stayed in contact with store managers and employees with product resources and training, blowing out brand engagement and employee training KPIs.
As stores reopen heading into an uncertain holiday season, learn how SellPro's platform can expand your brand's reach to improve brand recommendation rates and employee product knowledge to achieve greater customer experiences and sales.
Read the case study outlining how SellPro serves a critical role in a brand's ability to drive sales through mobile training, incentives, and virtual live events that develop strong brand loyalty among retail employees.